Have you ever watched someone looking at amgazine? What deature attracts attention first? IF the mageazine contains cartoons, the reader will probably look at them before reading the stories or articles. People often do the same when reading a newspaper. The comic strips may be amusing, but the editorial cartoon can bring a frown instead of a smile.
Because they are ussualy entertaining and because it takes only a moment to look at them, cartoons are read by nearly everyone. Cartoon have a message, funny or serious. Cartoonist know that just about every reader of the publication in which their work is printed will react to their message. Cartoons may take us laugh, but they can also make us think about important matters.
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